Documentary content has the opportunity to be unbelievably compelling because it can provide an unfiltered glimpse behind-the-scenes of interesting subcultures. The comedy club scene and the world of comics certainly exemplifies a setting with colourful characters and scenarios as well…
RabbitView has had the opportunity to film numerous city landmarks in Calgary and provided video services for essential city services such as The Calgary Fire Department and The Department of Transportation. We recently were tasked with filming Mayor Naheed Nenshi…
Testimonial videos are a simple but important part of the success of most businesses. Building loyal clients and customers helps establish your credibility and highlight your expertise. When you record that testimonial with a video, potential future clients can see…
RabbitView has had the opportunity to create numerous “Day in the Life” style videos. The subject matter of these productions has ranged from athletes, to entertainers, small business owners and even the victim of a car accident. Invariably these documentary style videos…
Certain companies have employed video to distinguish themselves from their competitors and successfully build their brand. If we use the example of CrossFit, we can see that it is a compelling case study of a company that has integrated video…
At RabbitView one of our main niches has been Real Estate videos – in particular Video Open Houses. Video and Real Estate seem to be a natural fit. As opposed to simply highlighting a property, Realtors can incorporate themselves into…
In a previous blog, we talked about the ability to employ video to archive events and create an on-going record. In addition to merely documenting occasions though, video has a unique ability to capture the emotion and energy of an…
As video producers, we at RabbitView are always spreading the gospel of web video and preaching about how it is the ideal platform to create a powerful message. As I have mentioned previously, our ideal client is someone who uses…
The streamlined ability of video producers to be mobile and the ability to quickly shoot, edit and broadcast material have enabled us to go to environments and get the context of events that traditionally we have not had access to…
Bellow is a blog post I wrote for Notch video for a series titled “So, how much did that video cost”. It highlights the idea that having interesting subject matter is the key to an engaging video. While viewers always…